The Colorado Tourism Office has announced that the Fremont County Tourism Council has secured another $25,000 tourism promotion grant under the state’s 2016 Marketing Matching Grant Program. The state tourism grant dollars have been integral to the Tourism Council’s efforts to market the Royal Gorge Region across Colorado and a multi-state region.
Tourism Council members had expressed concern in recent weeks that their marketing plans in 2016 could be seriously impacted if the matching grant was not received. After completion of the necessary paperwork the Tourism Council should have the $25,000 in hand by the end of the year which will allow the Council to firm up next year’s marketing efforts. Those efforts included annual publication of the Royal Gorge Region Visitors Guide as well as extensive web site and social media marketing.
News of the matching grant award comes on the heels of the good news the Tourism Council got earlier this month after Fremont County voters permanently approved the on-going collection of the county’s two percent lodging tax for tourism promotion. 75% of Fremont County voters said “Yes” to the lodging tax. A ten year sunset on the tax would have ended at the close of 2016.